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NO PURCHASE NECESSARY TO ENTER IN OR WIN THE COMPETITIVE CYCLIST 10T 10HR CHALLENGE (“Challenge”). THE CHALLENGE BEGINS AT 12:00 AM MST ON 9/1/2021 AND ENDS AT 11:59 PM MST ON 9/21/2021 (“Challenge Deadline”).


  1. HOW TO ENTER:

    Entrants must (1) register as an account user with Strava, Inc. and (2) participate in the Competitive Cyclist 10T 10H Challenge, logging 10 hours of riding time (ride, e-bike ride, virtual ride) uploaded to Strava during the Challenge Period. Manual entries, or rides marked “Private,” will count towards your challenge hours. To count towards total Challenge hours, all rides must be logged on Strava within three days of the Challenge Deadline. All logged rides must be completed by the person entering the Challenge. Entrants who do not provide their correct details will be disqualified at Sponsor’s discretion.

  2. ELIGIBILITY:

    The Challenge is open to Strava users in the United States, age 18 or older, excluding employees (and their immediate families and members of the same household) of Sponsor and its affiliates, agents, judges and advertising and promotion agencies.

  3. NOTIFICATION:

    Entrants that successfully complete the Challenge will be notified by Strava and provided a link to a Challenge landing page hosted by the Sponsor where each entrant can enter their name and email address to claim their reward.

  4. REWARD:

    Entrants that complete the Challenge will receive one 10-Tooth 10-Hour Challenge digital badge (“Digital Badge”) and one coupon code to be used at CompetitiveCyclist.com for 20% off all eligible full-price items in a single order (“Coupon”). The Coupon can be applied to a total of 3 units per single style in a single order. The Coupon is valid between 9/1/2021 and 12/31/2021. The Coupon may not be combined with any other discount or offer. (At checkout, the most recently applied coupon will always be applied.) It is limited to one use per customer. The Coupon is non-transferable, is not redeemable for cash, and cannot be resold.

    The Coupon is available for online purchases only. It cannot be used on bikes, bike frames, special orders, package discounts, gift cards, Protect + Powered by Extend products, and charitable donations. The Coupon is applied to the order subtotal and is not applied to taxes, shipping, and other fees associated with any order. Certain brand, product, style, size and color exclusions may apply; you can learn more about these specific exclusions by contacting a Gearhead at 1.888.276.7130.

    To redeem the Coupon, entrants must sign-up for Competitivecyclist.com email by entering their full name, email, and Strava profile handle on a Competitive Cyclist landing page. Subscribers can unsubscribe after receiving their Coupon and still use their Coupon.

  5. GENERAL:

    This Challenge is void outside the United States and where prohibited or restricted by law and subject to all applicable federal, state and local laws and regulations. This Challenge will be governed by the internal laws of the State of Utah. Any and all legal actions or claims arising in connection with this Challenge must be brought in a court of competent jurisdiction within the United States of America. Sponsor reserves the right, at its sole discretion, to modify, cancel, terminate or suspend this Challenge if any cause outside of Sponsor’s control corrupts or affects the administration, security, fairness, integrity or proper conduct of the Challenge. Sponsor reserves the right, at its sole discretion, to disqualify any entrant (and his/her Challenge entry) from this Challenge or any other promotion conducted now or in the future by Sponsor or any of its affiliates if the entrant tampers with the entry process or if the entrant’s fraud or misconduct affects the integrity of the Challenge. Sponsor reserves the right to correct clerical or typographical errors in promotional materials. By participating in this Challenge, each entrant accepts the conditions stated in these Official Rules and warrants that the entrant is eligible to participate in this Challenge.

    By participating in the Challenge and utilizing the Sponsor’s site, each entrant agrees to Backcountry’s Terms of Use and acknowledges that their information may be used consistent with the Sponsor’s Privacy Policy.

  6. ANY ATTEMPT BY AN ENTRANT TO UNDERMINE THE LEGITIMATE OPERATION OF THIS CHALLENGE IS A VIOLATION OF CRIMINAL AND CIVIL LAWS. SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES FROM ANY SUCH INDIVIDUAL TO THE FULLEST EXTENT PERMITTED BY LAW.

  7. SPONSOR:

    City Cycle LLC dba Competitive Cyclist, 1678 West Redstone Center, Suite 210, Park City, UT 84098.

  8. QUESTIONS REGARDING THIS CHALLENGE? Send an email to marketing@backcountry.com and type “Question Re COMPETITIVE CYCLIST 10T 10HR CHALLENGE” in the subject line.

Backcountry and Competitive Cyclist are protected by U.S. and international intellectual property laws worldwide. Backcountry, Competitive Cyclist, and their respective logos are registered trademarks of Backcountry.com LLC. All other trademarks are the property of their respective owners.