Stewart A.wrote a review of Silca EDC Utility and Pump Strap on October 11, 2017
My thought was this could be used to attach something to a bike frame. It's tiny so a road bike frame perhaps is what others are attaching it to. Should have read more into the description to see it says long day on the road. Backcountry should put the length on the website never the less. here are the dimensions: 290mm x 14mm with a 60mm diameter.